Blog

Andrew Zuckerman’s 99% Conference Talk

September 6, 2011

Our friend and client, Andrew Zuckerman, discussed his creative process, and the structures he has invented to make his large scale projects possible, for an audience at 99%. He uses his latest project, Wisdom, to talk about the development of his work and the people who have inspired and influenced him.

The highlight is a photo of every piece of equipment Zuckerman needs to do a high res shoot, unpacked and lined up. The reality of transporting his equipment, he says, frames the experience for most of his work.

 

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